OUR PUREST COLOUR EVER WITH ME+ TECHNOLOGY
• Pure, balanced colour results with natural depth and shine
• ME+, up to 60x less likely to develop a new allergy to hair color*
• Less hair damage colour after colour**
• Simple 1:1 mixing ratio
• Up to 100% grey coverage
• Up to 5 levels of lift
* FOR PEOPLE NOT ALLERGIC TO HAIR COLOURANTS
Although the risk of developing new allergy is reduced, there remains a risk of allergic reaction that can be severe. Always ask your stylist to perform an Allergy Alert Test 48h before each colouration. Strictly follow safety instructions and consult www.wella.com/kolestonperfect. If you have ever experienced an allergic reaction to hair colourants, you should not colour. ME+ is present in specific shades of Pure Naturals, Rich Naturals, Vibrant Reds, Special Blondes and Deep Browns of the Koleston Perfect brand.** Versus previous Koleston Perfect. Valid for Koleston Perfect with Pure Balance Technology.
Combine with Welloxon Perfect for outstanding, high-density results.
Koleston Perfect Base & Welloxon Perfect (1:1).
Special Blonde shades ratio (1:2).
PERFECT FOR ALL COLOURING TECHNIQUES
Same depth or darkening:
Full-head colour, first-time application: dampen the hair. Distribute the colour from roots to ends and evenly comb through.
Development time: HEAT: 30-40 min / + HEAT*: 15-25 min.
3 levels of lift: 1 part Koleston Perfect,
1 part Welloxon Perfect 12%
2 levels of lift: 1 part Koleston Perfect,
1 part Welloxon Perfect 9%
1 level of lift/Coverage of gray/white same depth or darker:
1 part Koleston Perfect, 1 part Welloxon Perfect 6%
Special Blonde: 1 part Koleston Perfect,
2 parts Welloxon Perfect 9% or 12%
Full-head, first-time application:
Mid-lengths and ends: Comb through on mid-lengthsand ends.
HEAT: 20 min / + HEAT*: 20 min.
Root area: Apply colour to the roots.
Development time: - HEAT: 30-40 min /+ HEAT*: 15-25 min